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Ticket Resale | Everything buyer need to know
A quick look into the topics of how to find a good ticket resale site, how to avoid scammers and if ticket resale is legal.
- The ticket resale market is bigger than ever
- Everyone heard about the brutal resale prices of Taylor Swift tickets
- Paradise for Scammers
Ticket Resale
Ticket resale is the process of buying tickets from the official event organiser and selling them back to fans, mostly over ticket resale websites. Some people are genuine fans who can’t make it to the event but other people made a business out of it. They buy masses of tickets for high-demand artists like Oasis or Coldplay and sell them for high profits.
Ticket Resale Ticketmaster
Ticketmaster is nowadays seen as one of the worst companies on the planet. Their merger with Live Nation back in 2009 made them the biggest company in the music industry controlling every aspect of the business with a marketshare of over 80% (yes, that is called a monopoly). They have an integrated resale platform on which fans can sell the tickets they have bought previously. Of course, Ticketmaster again charges ungodly fees in this process.
Thanks to their monopoly, they are the first instance of ticket seller. To get tickets there, you need to be fast. A lot of scalpers are running so called “bots” (programs that are continuously looking for new tickets and buy them the moment they appear on the site) to buy tickets and sell them for a profit. This makes it harder or mostly impossible for “normal” fans to get tickets. The disappointed fans then have to go to other reale sites to look for tickets.
Other Ticket resale sites
On the Ticketmaster resale platform you can only sell the tickets for as much as you bought them (except in the US), which makes it unattractive for scalpers. They move their stock in tickets to other resale sites that don’t have this restriction.
There are a lot of resale sites available but which one should you buy from?
Best ticket resale site UK
The two most important factors for finding a ticket resale site is price and safety.
Price
When a concert is high in demand you can be sure that scalpers want to maximise their profit and sell the tickets for a high margin. It therefor makes sense to check multiple resale sites before buying your tickets.
How can we have the best prices in the resale market? We work together with a few selected, trusted ticket vendors. They sell exclusively on our site, for which we charge them with very low fees (compared to the big sites). That allows us to give you the best prices on the market.
Safety
More important than the price is safety. Some big sites are known for the bad support and scamming people out of their money. A quick google search will tell you which sites you should avoid. Look out for promises like the ticketmate 200% buyer guarantee when buying tickets from resale sites
Best ticket resale site UK
I’m inclined to say ticketmate is the best resale site but it’s not that easy. Despite the bad reputation, there are good resale sites on the market, like twickets for example. You can’t sell tickets for a profit and it’s 100% safe. It’s always worth to take a look there and maybe you are lucky, because unfortunately ticket scalpers also know about the site, which can make it hard to obtain high in demand tickets.
How to avoid Scammers?
Unfortunately, there are people who think it’s okay to scam people. It’s hard to avoid since you never know a persons intentions. Our recommendations to not fall for scammers:
- Avoid sites that are not specifically made for ticket resale (like Ebay)
- Avoid sites where you buy from private people (most big sites allow the sale of tickets without any form of checks or proof)
- Look for promises like the ticketmate 200% buyer guarantee
Is ticket resale legal?
Yes, resale is legal. Resale in its core form is nearly in every aspect of the economy. Goods are bought and sold for a profit. Think about the grocery store in your town. Most products are bought from another company and sold for a profit. The margins are not so high like in other resale businesses, due to the fact of supply and demand. Limited resources like high in demand concert tickets, fancy sneakers or expensive watches can pump those margins up due to the scarcity of the product
That was it for the legal part. Of course, ticket resale often is prohibited by the event organizer.
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